| |
COPORATE PROFILE
"Although seemingly ephemeral, magazines acquire a kind of permanence and immortality through the publisher's craft. While technology has taken us a quantum leap ahead, it does not make the conceptual and aesthetic decisions that unite form and content. By merging dramatic or sensual images with tightly organised units of text we create a new and magical amalgam of information. By straddling the dividing line between art and commerce, we create exciting new ways to communicate meaning."
THE MEDIA TRANSASIA GROUP
CORPORATE PROFILE
Media Transasia began in 1977, around the time the economies of the Far East and Southeast Asia were stirring awake. Its founder, who worked at top management positions with Thomson Press publishing group in the region for close to a decade, had just acquired its magazine-publishing interests in Hong Kong and Thailand. The new company chose Bangkok as its headquarters, with publishing offices in Hong Kong and India, and associates around the globe.
Media Transasia began in 1977, around the time the economies of the Far East and Southeast Asia were stirring awake. Its founder, who worked at top management positions with Thomson Press publishing group in the region for close to a decade, had just acquired its magazine-publishing interests in Hong Kong and Thailand. The new company chose Bangkok as its headquarters, with publishing offices in Hong Kong and India, and associates around the globe.
As the industrial boom in the region began, Media Transasia launched a series of international quality magazines. From four magazines it grew to over 25 each a leader in its category. In nine languages: English, Thai, Chinese, Hindi, Urdu, Russian, French, German and Japanese. Media Transasia publishes travel and inflight magazines, credit and charge-card magazines, fashion and lifestyle magazines, interior design, architecture and building construction magazines, hotel management and catering magazines, and even the Asian Military Review. Quite simply, one of the largest range of general interest and specialist magazines from a single publisher.
One of the world's most diversified and vertically integrated publishing groups, Media Transasia commands the entire gamut of publishing activities: from creating new markets to conceiving new publications, from editorial and design to colour separations and printing. Today, the Group has grown from 2 cities in Asia to over 25 cities worldwide: its combined synergy delivering exceptional quality and speed with optimum cost-efficiency.
The organisation is like a miniature United Nations. Employing the finest professionals belonging to a host of nations. There are Australians, Arabs, Britishers, Chinese, Indians, Japanese, Nepalese, Pakistanis, Russians, Thais, and Uzbeks, to name just a few nationalities - all of whom speak the language of quality and share a single ethos - Media Transasia's.
Key strengths
1. Currently, one of the largest and most diversified magazine publishing houses.
Media Transasia produces and publishes 25 different titles on subjects ranging from Military to Lifestyle, In-flight, Travel, Teenagers, Duty Free, Architecture, Interiors, Hotels, Cars, Insurance and Tourism as well as books on art and culture.
2. Full focus and dedication to each project with complete professionalism.
To ensure this, the Group employs over 600 personnel: editors, writers, photographers, designers, etc., all professionals and accomplished in their respective fields with state-of-the-art facilities for designing, layout, artwork and printing.
3. International standard and quality.
The group has special expertise in the field of contractual publications. Some of the magazines currently being produced have been with the group for over 20 consecutive years.
4. Numerous international awards won between 1981 and 2003 for both editorial and design excellence.
5. Established capability and expertise in selling of advertising space.
Having done it successfully for over two decades for its existing contract magazines and other travel, lifestyle and consumer publications. It is currently doing business with clients in five continents presently operates offices in Bangkok, Dhaka, Dubai, Hong Kong, Jeddah, Karachi, London and Tokyo along with the seven major metros in India.
6. The Group has a global presence.
Through authorised representatives around the world in place like Adelaide, Basel, Brussels, Frankfurt, Jakarta, Kuala Lumpur, Manila, Milan, Moscow, New York, Paris, San Francisco, Seoul, Sharjah, Singapore, Sydney and Tel Aviv.
7. Business focus on core competencies in the area of media and publishing
|
|
